New skillset for online reporters

No doubt about it. You need to be able to work fast and juggle multiple deadlines if you’re going to succeed in online journalism. But you also have to be adept at marketing, which used to be a dirty word in newsrooms–as Alan Murray, deputy managing editor of the Wall Street Journal, notes in this interview with the Nieman Journalism Lab:

Vodpod videos no longer available.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: