Surveys often lead to fascinating stories, but the data behind them can be hard to convey in an interesting way. The recent Pew Forum report on religion in American life is a classic example.
The survey found that more than half of Americans say religion is very important in their daily lives, attend religious services regularly and pray every day, but that a majority of Americans are not dogmatic about their beliefs. The report included a chart (left) showing how people of different faiths interpret their religion’s teachings. Useful information but dull as dishwater.
USA Today took the same information and made it both attractive and interactive online.
Not only can you compare responses from different faith groups, you can sort the results to make the comparisons even clearer at a glance. Every major question in the survey has been illustrated this way, giving users the opportunity to explore the answers that interest them most. Nice work!