Ten things every journalist should know

Only ten?  John Thompson has posted a terrific list that goes beyond the obvious (learn Twitter, RSS and search techniques) to add spot-on advice and links to more information.  For example:

Multimedia for multimedia’s sake rarely works, and is often embarrassing. If you are going to do it, either do it well enough so it works as a standalone item or do it to complement your written coverage – for example, add a link to the full sound file of your interview with someone in your article, or a link to the video of someone’s entire speech at an event. The latter will enhance the transparency of your journalism too. Great tips and resources here and some useful tips on doing video on a budget.

Thanks to Jonathan Hewett for the tip.

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