Multimedia can add diversity

“Multimedia has the power to reach a more diverse audience.  Mastering these new communications tools is how African Americans can ensure they will continue to have a voice in government and advance their own personal power.”
Speaking to an audience at Virginia Commonwealth University on October 10, the executive editor for Black Enterprise magazine, Derek Dingle, said [...]

Becoming a “director’s producer”

The best television news producers will tell you that they always try to build an excellent relationship with their directors.  Producers who realize that directors are more than “button punchers and camera callers” find their shows looking better and communicating content more effectively.
But what do directors want from their producers?  Jeffrey Blount is a veteran director [...]

Crowdsourcing the news

When Wired magazine first used the term crowdsourcing in 2006, it referred to “the productive potential of millions of plugged-in enthusiasts.” It didn’t take long for news organizations to take advantage of that potential to develop and report stories.

The Brian Lehrer show on WNYC, the NPR station in New York, now has regular crowdsourcing [...]